Tuesday, October 30, 2012

Baltimore Clay Works

http://www.baltimoreclayworks.org/community/public_art_projects.html

MemFix

https://www.facebook.com/pages/MemFix/409521839114045?ref=nf

A series of community events designed to rethink and activate streets, vacant storefronts and test drive new neighborhoods in Memphis. 

Vendors of artisan crafts and locally produced goods are needed for MEMFIX: Cleveland Street, a community-driven effort to imagine a new Cleveland Street, inject neighborhood vitality into the Crosstown area, temporarily activate the street and show what is possible in the neighborhood.

Applications are due by September 30, and the event will take place November 10, 2012. 








Unlitter Us - Philly Campaign

http://www.philadelphiastreets.com/unlitter-us-campaign.aspx

Urbanized Film

http://urbanizedfilm.com/

Urbanized is a feature-length documentary about the design of cities, which looks at the issues and strategies behind urban design and features some of the world’s foremost architects, planners, policymakers, builders, and thinkers. Over half the world’s population now lives in an urban area, and 75% will call a city home by 2050. But while some cities are experiencing explosive growth, others are shrinking. The challenges of balancing housing, mobility, public space, civic engagement, economic development, and environmental policy are fast becoming universal concerns. Yet much of the dialogue on these issues is disconnected from the public domain.

Monday, October 29, 2012

Tactical Urbanism in Memphis

What is Tactical Urbanism
http://tacticalurbanismsalon.com/

The Secret Sculpture Garden: http://www.ssgmemphis.com/
http://www.kickstarter.com/projects/tdurgin/the-secret-sculpture-garden

A New face for an Old Broad: http://vimeo.com/22106488

More Zombie PSA's


REI Ads

This made me think of you, Melinda!



Snickers Halloween Campaign... creepy!




Interesting Article

Bill Bernbach, Steve Jobs, And Marshall McLuhan Walk Into A Cafe (And Talk About Advertising)

Meta-Advertising

Article link: http://ezinearticles.com/?Meta-Advertising&id=428043
Written by: Ivy Hastings

It's amazing how advertising has so drastically changed in the last couple of years. The advent of DVRs and online content has completely changed the advertising landscape. Advertisers are pressured to come up with new ways to capture eyeballs. Advertising has become more creative, more edgy, and more memorable. The YouTube category for advertising contains 24,000 results.

Advertising has now advertising has literally become destination content.

Consider this. Last night I was watching television and I saw an advertisement advertising an advertisement. I'm not kidding. It was an ad for Career Builder notifying viewers to tune into watch the new ad campaign for Career Builder that will be aired on the Super Bowl. The ads have become so popular that the agency is actually promoting the campaign as if it were a feature. Is this the beginning of a new genre called Meta Advertising?

Other advertisers have embraced user generated content. There are numerous contests for users to create the next campaign for products including Sony, Toyota, and L'Oreal. The contests have resulted in thousands and thousands of entries. Now everyone has the ability to become a producer, writer, and actor, why not harness all this free creative talent?

But does this mean the end of the ad agency creatives? Probably not, but in the case of user-generated advertising, ad agencies will have to give up creative control. More and more marketers should embrace this trend as the landscape changes. User-generated content means more options, less agency spending, and advertising that actually appeals to your target audience.

As more advertising becomes destination content, the lines between advertising and content will be even more blurred and we'll be seeing many more ads about ads.

Some artists and designers that are doing amazing work to reimagine their communities

How can design / art revitalize neglected communities? 

Candy Chang: http://candychang.com/
New Orleans, LA
  1. https://neighborland.com/
  2. http://candychang.com/before-i-die-in-nola/
  3. http://candychang.com/looking-for-love-again/
  4. http://candychang.com/i-wish-this-was/
Tyree Guyton:
Detroit, MI
http://www.heidelberg.org/

The Highline Project
NY, NY
http://www.thehighline.org/

Signs of Social Change
Atlanta, GA
http://urbanartatlanta.com/

I-75 Project
http://www.funism.com/art/I75project.html


Shake it up Parkinsons


http://www.shakeitup.org.au - This thought provoking campaign has a sole purpose to increase awareness into Parkinson's disease. Sydney cafe's were thrown off balance to highlight the fact that Parkinson's affects everyone.

Over 1,000 wooden wedges (the kind you use to hold a door open) were produced with a message printed clearly on each side. One side of the wedge showed the title of the campaign, "It's more than just the shakes." When flipped over, the printed copy read, "Thirty Australians are diagnosed with Parkinson's disease every day. But thousands more are affected.

Tuesday, October 23, 2012

Roadtrip Nation

After reviewing my WIP documentary design films list, I've decided to share Roadtrip Nation with y'all today. This particular piece is interesting to me (and relevant to our class) for several reasons.
  1. Roadtrip Nation is a compilation of interviews from experts all over the country. In class, we've discussed interviewing techniques and the importance of first-hand (primary) research. This documentary is a compilation of many people's stories that help inform and guide others. 
  2. Roadtrip Nation is a project that stemmed from recent graduates who had no flippin' clue what they wanted to do... sound familiar? Transitioning from college to "real-life" is (I can only assume) different for everyone. I remember graduating from undergrad and not really having any definitive idea of what I wanted to do. Actually, I was always jealous of those students who had it all figured out with their life plans and goals... I had what I like to call, shiny object syndrome... where I wanted to pursue everything and anything that inspired me, and I would do it for a month, and then I would start doing something else... anyways, long story short, we all have a story and a path. This documentary is about discovering the story and paths of others and reflecting on how it effectsthem.
http://roadtripnation.com/

Here is some info about the project pulled from the website.

The Roadtrip Nation “epidemic” started in 2001 with “The Open Road” movie but it didn’t really tip until 2004 when PBS decided to make it a series.
It all started with four friends and one dilemma: “what do we want to do with our lives?” Fresh out of college and unsure about the career paths in front of us, we were determined to expose ourselves to more than just the traditional life roads. We hopped in an old 1985 RV, painted it green, and hit the road to talk with 85 inspiring people from all walks of life, to find out how they came to do what they love for a living. The trip showed us that, just like the people we met on the road, we could create lives that one day we could look back on and say: ‘I stayed true to myself every step of the way
Since 2001, every summer, Roadtrip Nation sends students out in their big green RVs to learn the stories of fascinating people across the country. They filme their experiences and shared them with the world on the 12-part documentary series on PBS.

Link to the 2001 original road trip: http://roadtripnation.com/watch/watch_episode.php?x=50&s=1

Sunday, October 21, 2012

More books!!!
















WIP Documentary List

This is my current WIP (work in progress) Documentary list for design & advertising. I imagine you have seen some of these - Helvetica probably being the most well-known "graphic design" documentary.

If I had my way, we would watch all of these during the duration of the class but unfortunately time doesn't allow for it. We will watch a small range of them - as for the rest, check them out when you can. They are all beneficial and inspiring in some way.

Art & Copy | 89 min | English (USA) | 2009
Genre: Documentary | Director: Doug Pray

Beautiful Losers | 90 min | English (US) | 2008
Genre: Documentary | Directors: Aaron Rose & Joshua Leonard

Helvetica | 80 min | English (UK) | 2007
Genre: Documentary | Director: Gary Hustwit


Objectified | 75 min | English (USA) | 2009
Genre: Documentary | Director: Gary Hustwit

Urbanized | 75 min | English (USA) | 2011
Genre: Documentary | Director: Gary Hustwit

Roadtrip Nation – The Open Road | 80 min | English (USA) 2001
Genre: Documentary

Lemonade | English (USA) | 2009
Genre: Documentary | Conceived by Erik Proulx, brought to you by Twitter


Milton Glaser: To Inform & Delight | 73 min | English (USA) | 2009
Genre: Documentary | Director: Wendy Keys 

The September Issue (2009) 
A Fly-On-The-Wall Documentary of Life at Vogue Magazine

Exit Through The Gift Shop (2010) 
A Documentary That Only Banksy Could Have Made 

Killing Us Softly 3: Advertising’s Image of Women 

The Greatest Movie Ever Sold (2011) 
Genre: Documentary | Director: Morgan Spurlock

Off Campus Library Access

The library would like to announce that all of the library's online resources are now available remotely via the MCA labs webpage. Below are instructions.

The password will change at the beginning of every semester and the URL will be made available on the library website.

Instructions for off-campus access to library resources:
1. Go to: http://mca.edu/labs/?page_id=100
2. Type in the password: ilovethelibrary

If you have any questions, please feel free to email Leslie Holland, lholland@mca.edu, or Derrick Casey, dcasey@mca.edu.

Thursday, October 18, 2012

Internship Opportunities for Elective Credit

This looks like a great opportunity for y'all to get some real-world experience either upon graduation or as an internship. There are a lot of different opportunities available including some paid internship stuff at Combustion, Harvest, and Inferno.

Below is some information on the process (Given to me by Carrie Brooks):

You can go to our MCA website and search opportunities anytime. This info on the web will be dynamic and be updated consistently with new stuff.
MCA.edu > Student Services > Career Services > Job Manager
The password is:  mcajob

Here is a link to a current list: InternshipListFall2012
_____________________________


Purpose
The purpose of internships at MCA is to provide opportunities for students to work in art-related, professional work environments under knowledgeable supervisors while they earn credit toward their BFA degree. Internships are paid or unpaid employment for the duration of one semester or for the summer, and students may earn 3-6 hours of elective credit for their experience.

Eligibility and Evaluation
Students in good standing with a cumulative GPA of 2.60 and at least sixty credits may apply for internships. The credit value for internships is either “0 Credit” (0 credit option is available in the summer only), 3, or 6 hours credit. Registration for all internship electives is required.  A student may not earn more than 3 internship credits in any one semester and not more than 6 toward the BFA or MFA degree. Three-hour credit Internships during the Fall and Spring semesters cost the same as any other three-hour studio elective class. A faculty sponsor oversees each students’ internship experience, on-site supervisors evaluate students’ work at the end of the semester, and faculty sponsors enter grades for the internship elective.

Registration and Requirements
Students must complete the application and registration process outlined at the bottom of this page. Students must register and pay for all internships through the Registrar and all paperwork must be completed by the add deadline to add a course for the next semester.

In the summer only, students may opt to register for a "0 hours credit" internship elective at no cost to the student. The “0 Hours credit” internships are similar the 3- or 6-hour credit internships in that students opting for this kind of internship also will be overseen by a faculty sponsor and evaluated at the end of the summer by their site supervisors. However, students will receive "Pass" or "No Credit" on their transcript, rather than a grade of A, B, C, etc., based on their end of semester evaluation. The "Pass" or "No Credit" grade will not affect the student's GPA, but will be recorded on the transcript.

To complete an internship students must work a minimum of 6 hours a week for 15 weeks or 90 hours per semester, the same hours required for a 3 credit hour class, unless the internship provider requires more time. In the summer, students must work at least 90 hours to complete an internship. Once registered for an internship, students must let the Director of Career Services know if they need to withdraw from the internship or can no longer fulfill the internship requirements.

Currently, Memphis College of Art has almost 100 pre-approved internship sites. The list of internship opportunities in both Fine Arts and Design Arts is available from the Career Services Director. The Director of Career Services oversees the Internship Program and the Dean must approve all internship sites.

Steps to apply and registering for MCA Internships:


Students must complete the following steps and forms to participate an Internship experience:
Prior to the internship semester:
1.  Internship Application (form 1) to be completed and turned in to the Director of Career Services during registration for the fall, spring, or summer semesters and prior to the interview with internship site.

2.  Contact and interview with internship site, which includes submission of resume, portfolio, and other documents required for the site.

3. Internship Agreement/Registration (form 2) — to be completed and signed by the student, Faculty Sponsor, and employer and submitted to the Director of Career Services during registration for the fall, spring, or summer semesters and after the student has been selected for the internship.

4. Registration – Student must register for the internship course with the registrar before the last add date of the semester. Registration and payment for all internship electives is required.

During the internship semester:
5.  Student Internship Evaluation Report — to be completed by the student and turned in to the Director of Career Services.

6.  Supervisor’s Internship Grade Evaluation— to be completed by the Internship Supervisor (Employer) and emailed or faxed to the Director of Career Services at least two days before grading day. The fax number is 901-272-5134.

McDonald's Reflective Billboard

Pretty clever. I think the text reflects from passing by headlights...


Old Spice Muscle Music


Hah!
Agency: Wieden + Kennedy