Students were tasked with preparing presentations that included 3 different advertisement campaigns. Each campaign had to tell a different story through line, image, and body copy. Each campaign had to have a different message.
The recipients of the presentations were tasked to act as collegues that would finalize direction for designer. Each student had to give their "2-cents" about the ads and then come to a final decision together.
It turned out to be a really fun way to refine direction and *I think* the students enjoyed the process. (Feel free to correct me if I'm wrong participants).
Here are some photos from the day.
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